The Emerald Handbook of Computer-Mediated Communication and Social Media


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This substantial volume features 40 chapters of research that focuses on what is new, relevant, and cutting edge in Computer-Mediated Communication (CMC).

The authors critically explore topics ranging from theory and methods to emerging media trends and civil rights, via strategy, tactics and measurement.

The final focus is toward the future of CMC and social media and their impact on the study and practice of communication more widely.

The handbook is an indispensable resource whether you're a graduate student or a seasoned practitioner.

744 pages.

This product is a downloadable item.

Edited by

Jeremy Harris Lipschultz 
University of Nebraska, USA 

Karen Freberg 
University of Louisville, USA 

Regina Luttrell 
Syracuse University, USA